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Esas Gayrimenkul COO’su Nevzat Yavan, dijitalleşme ve sürdürülebilirlik yatırımlarını açıkladı

Dijitalleşmenin alışveriş merkezleri için önemini anlatan Nevzat Yavan, dijitalleşme yatırımları kapsamında oluşturdukları shopla platformu sayesinde müşterinin alışveriş merkezi içindeki ziyaretleri sonrası oluşan veriye göre kişiye özel kampanya bildirimi yaptıklarını belirterek dijitalleşme ve sürdürülebilirlik kapsamında yapılan yatırımları açıkladı.

Diğer Haberler

Shopping Malls
06-03-2026

14Burda Shopping Center Books Day!

Literary-filled days took place at Burda Shopping Center! Visitors discovered new worlds and met beloved authors under the spell of the book scent. Hundreds of discounted books met book lovers during the Book Days, which took place between March 6 and April 5. Special selections prepared for visitors of all ages added a unique touch. The joy of shopping merged with the inspiring world of books; while some visitors chose new stories for themselves, others bought meaningful gifts for their loved ones. 14 Burda once again became Bolu's meeting point during this special period and hosted unforgettable moments filled with books.
Shopping Malls
20-01-2026

Cinema Wednesdays at 41 Burda Shopping Mall for 41 TL

41 Burda Shopping Mall is celebrating its 10th anniversary with a special cinema campaign for its visitors. Throughout January, Shopla members can enjoy the opportunity to purchase movie tickets for only 41 TL on Wednesdays at Paribu Cineverse. As part of the campaign, 41 Burda Shopping Mall covers the portion of the ticket price up to 99 TL, allowing movie enthusiasts to watch the latest films at a significantly more advantageous rate.
Shopping Malls
16-01-2026

Creative Workshops for the Semester Break at 41 Burda Shopping Mall!

41 Burda Shopping Mall welcomed its visitors during the semester break with enjoyable and educational workshop events designed to support children in discovering their creativity. Held on January 17–18 and 24–25, the workshops offered children the opportunity to participate in a variety of activities, including felt bag making, snow globe design, mosaic crafting, and night lamp creation. Throughout the 45 minute sessions, each limited to 15 participants, young attendees both improved their fine motor skills and experienced a fun, engaging learning process.
Shopping Malls
16-01-2026

41 Burda Shopping Mall Celebrates Its 10th Anniversary!

Brought to life with the long-term vision of Esas Gayrimenkul—one of Türkiye’s leading commercial real estate companies—and its approach to creating “value-generating living spaces,” 41 Burda Shopping Mall marks its 10th year as of January 21, 2026. Since the day it opened, 41 Burda Shopping Mall has gone far beyond being merely a shopping destination and has positioned itself as one of the most influential attraction centers in Kocaeli and the Eastern Marmara region, thanks to its social, cultural, and commercial impact.
Shopping Malls
15-01-2025

January Weekend Workshop Events Are Here at Burda!

The free workshop events held throughout January at 14 Burda Shopping Mall were successfully completed with great interest from visitors of all ages. Designed to encourage creativity and hands-on learning, the workshops allowed children to both have fun and gain new experiences. A wide variety of activities—such as wooden painting, figure painting, birdhouse making, grass head crafts, stone painting, and photo frame workshops—created joyful and memorable moments for participants.

Sürdürülebilirlik
03-06-2023

Esas Gayrimenkul COO’su Nevzat Yavan, dijitalleşme ve sürdürülebilirlik yatırımlarını açıkladı

Dijitalleşmenin alışveriş merkezleri için önemini anlatan Nevzat Yavan, dijitalleşme yatırımları kapsamında oluşturdukları shopla platformu sayesinde müşterinin alışveriş merkezi içindeki ziyaretleri sonrası oluşan veriye göre kişiye özel kampanya bildirimi yaptıklarını belirterek dijitalleşme ve sürdürülebilirlik kapsamında yapılan yatırımları açıkladı.
Sürdürülebilirlik
29-05-2023

Esas Gayrimenkul “Müşteri Laboratuvarı 2023” sonuçlarını Perakende Günleri’nde açıkladı

Esas Gayrimenkul’ün AVM ziyaretçilerine ilişkin daha fazla içgörü elde etme amacıyla kurduğu “Müşteri Laboratuvarı” 2023 yılı verilerini PG 2023’de açıkladı. Geçtiğimiz yıl ilki yapılan araştırmada 6 temel alışverişçi profili belirlemişti. Bu profiller; Deneyim Kaşifleri, Marifetli Muhtarlar, Evhamlı Simyacılar, Hedonistler, Sofistike Bilgiçler ve Teknolojik Çokbilmişler olarak adlandırılmıştı.